Business-led Air Quality Strategy

On 28th June New West End Company launched their Air Quality Strategy with support from Cross River Partnership.  The strategy is engaging businesses to take action to reduce their impact on poor air quality in the West End.

Jace Tyrell, Chief Executive at the New West End Company, introduced the The Air Quality Summit event held at the Regent Street Cinema.  Ben Rogers of think tank Centre for London chaired a lively discussion on the requirement for a collaborative approach from the public and private sectors to address the critical issue of air quality.  Ben was joined by panel speakers Valerie Shawcross CBE, London Deputy Mayor for Transport; Alex Williams, Head of Planning at TfL; Councillor Heather Acton, Cabinet Member for Sustainability & Parking at Westminster City Council; and Steven Medway, Managing Director of Trading Environment at New West End Company.

The event was well attended with representatives from businesses on and around Bond Street, Oxford Street & Regent Street, Business Improvement Districts, Westminster City Council, London Borough of Camden, TfL and Greater London Authority Air Quality teams.   In the foyer, there was a ‘market place’ organisations such as Transport for London, CRP, Arup, Parcelly, Zipcar and Geze that are able to support businesses to take action on air quality were providing information on practical solutions to the problem of pollution in London’s West End.   For more information on the Air Quality Strategy, and to understand how your organisation can get involved visit www.newestend.com/airquality or contact CRP Project Manager Vicky Keeble vkeeble@westminster.gov.uk